Thursday, December 6, 2007

Creating Connecting Sparks Among Your Conferees


Just as I was beginning to create what I thought would be a comprehensive list of how organizations can use Web 2.0 applications to expand conferences and meetings, I run into this awesome, incredibly readable document by David Spark titled How to "Web 2.0-Enable" your Live Event.

That's what I love about this new, expanded online world - the ability to find someone who takes your idea and makes it even bigger.

Here's a quick preview of what David covers:
  • WiFi'ing your event
  • Creating an online conference epicenter (and not a “one-time only” site)
  • Go with the popular applications (Facebook, Flickr, Twitter, Youtube)
  • Make audio and video of sessions available to everyone
  • Record live video of conversations, not just sessions
  • Set up live chats in the lobby (or pre-conference areas)
  • Microblog to keep attendees “in the know”
  • Take photos and put them on Flickr
  • Enable live chat so attendees can “talk” with each other during sessions
  • Build interest by setting up social media groups beforehand
Don't worry if you don't immediately understand what he's talking about after you've read that list. Go visit David's Web site, where he explains in wonderfully non-technical terms and links liberally to Web 2.0 applications. The document is available in both PDF and HTML versions, and it's absolutely free (another thing I love about this new online world!)

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